TBM Low-Down #3 – What is Brand Advocacy?

3 females lying in the grass checking their phones

Written by The Brand Mix

22 November 2019

At The Brand Mix, we pride ourselves on being jacks of all online trades. But if there’s one thing we’ve made our own and mastered, it’s Brand Advocacy.

It’s in our name. Feel free to wear it out!

There are non-stop conversations about the power of social media and the role it plays in effective digital marketing. This is undeniable. Fortunately for our clients, TBM Brand Advocacy and social media go together like bread and butter.

But, in less than fifty words, how does it work?

When a customer books direct on your website, they will be prompted to share the news on social media to earn a discount. Their connections will then be enticed to book a stay with you, too. By following the link posted by their friend, they could also receive a discount.

What better way to gain new customers than allowing seasoned clients to speak flatteringly on your behalf? It’s a sincere mode of advertising and guaranteed to deliver. Whose recommendation would you trust more than that offered by your friend, family member or colleague?

Curious about how Brand Advocacy could transform your online performance? Contact The Brand Mix today and never look back.

You May Also Like…

Season’s Greetings

Season’s Greetings

We've accomplished some truly astonishing things over the last twelve months. Side by side. For all that 2022 gifted...

Black Friday Countdown 2022

Black Friday Countdown 2022

We’ve been in the gifting industry for a long time. We know what works. To maximise your Black Friday gift card sales,...

World Travel Market 2022

World Travel Market 2022

It’s official. World Travel Market will be taking place at ExCeL London from Monday, November 7th to Wednesday,...